Our I Promise students are unbelievably creative, skilled beyond measure, and eager for opportunity. Our family at Nike tapped into these super powers with a student-driven creative session to help design a new line of swim wear and upcoming footwear.
With our students brought inside this confidential collaboration, they got a sneak peek at some of Nike’s 2023 products to fuel the discussion of all that goes into designing a pair of shoes and swimwear. They explored different materials, colors and branding as they learned the depths of designing for functionality, style and purpose. For swimwear, they dove into the meaning behind their personal designs and how they want people to feel when they put on their suits. With the footwear, they got to see their ideas brought to life in real time on screen where they colorized and designed their shoes digitally.
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